Bachelor of Arts (Hons) in Marketing

Course Overview

The Bachelor of Arts (Hons) in Marketing Program at UCSI University Malaysia offers a thorough comprehension of marketing functions within organizations and the broader business context. Graduates will have honed their analytical and strategic thinking abilities, while also gaining essential skills in creativity, critical analysis, problem-solving, and communication. Marketing is a field that calls for individuals who can align market perception with actionable plans, often attracting creative and ambitious individuals who strive for unique and impactful outcomes

Entry Requirements

• STPM: Minimum 2 principals (C) (CGPA 2.0) in 2 subjects and pass in Mathematics and English at SPM Level

• For other qualifications and certificates (e.g., UEC, equivalent , etc..) please contact our educational consultants or submit your application for Admission assessment

Future Careers

• Marketing Manager

•  Corporate Branding Consultant

•  Business Development Manager

•  Sales Manager

•  Retail Manager