Master of Business Administration with a specialism in Hospitality and Tourism

Course Overview

The Master of Business Administration with a specialisation in Hospitality and Tourism at Asia Pacific University of Technology & Innovation (APU), Malaysia is designed to equip students with the essential knowledge, professional skills, and strategic capabilities required to succeed in the dynamic hospitality and tourism industries. The programme focuses on developing students’ ability to use data-driven insights and analytical approaches to identify business opportunities, address industry challenges, and support effective managerial decision-making.

The programme emphasises strategic planning and development, enabling students to design and implement effective strategies that respond to the evolving needs of the hospitality and tourism sectors. Students also enhance their leadership capabilities while gaining a comprehensive understanding of industry practices, operational management, and emerging trends.

With a strong focus on sustainability and innovation, the programme prepares students to address current and future challenges in the industry by developing sustainable solutions and adapting to changing market demands. Graduates gain specialised expertise that strengthens their competitiveness in the job market, allowing them to generate valuable business insights, provide strategic recommendations, improve operational processes, and contribute to organisational growth.

This MBA programme provides an excellent pathway for individuals seeking to advance their careers and take on leadership roles within the global hospitality and tourism sectors.

Entry Requirements

Applicants must possess a Bachelor’s degree in a relevant field with a minimum CGPA of 2.50, or an equivalent qualification recognised and accepted by the University Senate.

Applicants with other qualifications or credentials equivalent to a bachelor’s degree are encouraged to contact the university’s educational consultants or submit an application for an admission assessment.